It’s unusual, though not unheard of, for an artist to choose anonymity under the pretense of wanting to keep his or her audience’s focus on the art. Daft Punk wears helmets and there’s no denying the intrigue.
A few months back, an LA-based DJ named ZHU piqued the curiosity of the Internet by posting two anonymous tracks on SoundCloud, one of which garnered over three hundred thousand listens in a short time: a smartly-orchestrated cover of Moves Like Ms. Jackson.
But the internet does not like to be teased for long. ZHU’s identity was finally uncovered, and he actually responded to requests for information about why he chooses to be so frustratingly elusive.
I am my own ghostwriter. As a society, we become more attached to the creator than to the creation. Music is faceless.
We are not completely sure whether ZHU’s attempts at anonymity are a clever marketing ploy or an honest experiment seeking to find the intrinsic value of his music. Regardless of his questionable motives, ZHU has certainly produced a wonderful EP for us, full of sexy house music.
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