Snapchat, whether we love or hate it, is a major element of modern day media. Every club show, concert, festival, etc. attendees have their cell phones out to capture the best and memorable moments. What if, while you’re taking said Snap, a kick-ass track comes on, but you don’t know what the title of it is? Many of us have been in this situation and unable to find the answer. But now, there is a solution.
Shazam and Snapchat announced a partnership on December 13 that will “bring the magic of Shazam directly to Snapchatters.” The new Snapchat update, releasing the same day, will include this partnership, along with a new group messaging feature, and more.
The new Snapchat update will pick up music from its nearby surroundings to Shazam. Now, users only have to simply press and hold the camera screen to identify tracks during a set. You can also view the songs you have Shazamed without leaving app in the ‘settings’ on Snapchat. Snapchatters and music enthusiasts are able to recognize tracks, engage with content on Shazam, and share discoveries with friends through the app.
“We are excited to launch our partnership with Snapchat,” said Shazam CEO Rich Riley. “We’ve integrated Shazam into Snapchat in a way that makes discovering and sharing music both fun and easier than ever.”
Methods of sharing music is growing rapidly, and this update is just another unique way for us to do that. What do you think of the new Snapchat update? Share your experiences with us in the comments below!