Back in 2015 when someone put on the Marshmello mask and white outfit, a huge guessing game began, and a marketing tactic, too. Marshmello created a DJ persona that left fans with so many unanswered questions. There had been talk that Chris Comstock, aka Dotcom, was Marshmello for some time now. From the same tattoos, to Skrillex saying “it’s Marshmello” when Chris called in an interview with Katie Couric. But Forbes answered our big question when they put Marshmello, born Chris Comstock, on the 30 under 30 list for music.
So what is Chris doing right? Though some people think that a mask in EDM is overused, you can’t deny it has worked for Chris. As Marshmello, Chris has 4.7 million followers on Instagram, 57.4k as Dotcom, he has collaborated with major artists such as Selena Gomez, and has played a number of festivals. He has gained a number of his followers from his mask alone. He is able to bring people in by the excitement of the unknown, and keep them coming back with his music. There were a number of articles just asking, who is Marshmello? He is letting people create a story, while focusing on entertaining his growing fan base.
Marshmello tweeted “I don’t take my helmet off because I don’t want or need fame. I’m genuinely trying to create something positive for people to connect with.” Chris has not come forward saying he is, or is not Marshmello, and honesty it doesn’t make a difference. Marshmello will still be creating great music and putting on high energy shows. I would like to respect Marshmello’s wishes, and let him create something positive under whatever name/person.