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Insomniac Introduces #WeAreWideAwake To Promote Health And Safety Awareness

Public safety is our number one priority at Dance Music Northwest.  Having fun and being responsible must go hand in hand. Leading up to the 19th annual Electric Daisy Carnival (EDC), Insomniac created a video to encourage health and safety awareness called #WeAreWideAwake.  The video, which features a handful of DJs including Afrojack, Carl Cox, Martin Garrix, and Oliver Heldens, encourages everyone to look out for one another and help keep our events safe.  Here are some of their tips:

  • Look out for one another
  • Use the buddy system
  • Stay hydrated
  • Party responsibly

If you see something that doesn’t look right, or someone that needs help, say something.  SAY SOMETHING.  This is our culture, this is our community, this is our responsibility.

The video also features Robert and Linell Shapiro of the Brent Shapiro Foundation for Drug and Alcohol Awareness, who speak out on behalf of their son Brent, who was lost to a drug and alcohol overdose in 2005. The non-profit organization has partnered with Insomniac since 2013.

“As event producers, it is our duty to ensure the health, happiness and well-being of everyone who attends our shows,” said Pasquale Rotella, the founder and CEO of Insomniac. “As human beings, we owe it our fellow brothers and sisters to simply look out for one another.

Being united and wide awake means living life with both eyes open, and working together to make sure we enjoy this wonderful culture safely and responsibly.

#WeAreWideAwake is a call to music lovers to speak up and assist someone in need.  The message is clear: you won’t get in trouble for helping someone, and their life may be in your hands.  For fans looking for information on event health and safety, tips can be found on all Insomniac festival sites and social channels. Insomniac festivals also offer free water, shade and “chill zones,” first aid tents and more.  Remember to party smarter, not harder.  And of course, enjoy the music.